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How To Generate Sales For A New Product Release

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How To Generate Sales For A New Product Release. These Fundamental Tips Would Boost Your Sales For Your New Product Release In A Short Time. Find Out What It Is Here!

Launching new products into the market comes with a lot of challenges one of which is generating enough sales to meet up profit making. A lot of people have quit business recently because they lack knowledge of generating sales for their products. Are you an entrepreneur? Do you have a new product to launch? This article is definitely for you.

How To Increase Sales

I have proper arranged 10 helpful tips for one to be able to generate sales for a new product that has just been launched. Here are the useful tips needed:

  1. Hype your product(s) before it is released
  2. Start by taking pre orders
  3. Start a challenge
  4. Give discounts
  5. Be creative and innovative
  6. Promote your products through the use of social media
  7. Ask for reviews
  8. Establish relationships with your potential customers
  9. Make sure your customer service is top notch
  10. Provide a website for your product(s)

Table Of Contents

How To Generate Sales For A New Product Release


One very effective way or tip for generating lots of sales for you new products is by hyping your products before it is released. You can do this by using social media, listing the benefits one can get from using your products. You sure cannot do this alone and expect your product to go all over the place. You can simply ask people on your list to help you repost your products.

One thing you should do when hyping your product is producing convincing reasons why people should use your new products. However, avoid over exaggeration because if you hype your products with what it cannot do because you just want to make sales, then you might be losing a lot of customers after first purchase and that is not the goal, the goal is to keep relationship with your customers so that they can continue patronizing you.

Read Also: 10 Challenges Of Doing Business In Nigeria


One thing you should avoid doing when you want to release a new product is producing too many products with the hope of people patronizing you. You might get heartbroken after you have launched the product that the number of people you expected to patronize you do not eventually patronize you.

To avoid making loss, it is advisable to start up by making pre orders; the whole essence of this is to make you know the exact number of people that would need your product at that time. For instance, you cannot just produce about 200 products when you do not know how your sales would be. If you have taken about 20 pre orders, you should not produce more than 70 to 100 products; the remaining products then would be sold normally.

When taking pre orders, you can reduce or lower the price a little bit from the normal price; this is to attract lots of people. For instance, if you wish to sell your products for #2,000, you can reduce it to about #1,800 or #1,700 depending on what is convenient for you.


This method has proven to be highly effective in recent times. You can start a challenge for your product that has recently been released into the market and place a small reward on it. You should be able to do this with the aid of social media. You can make use of hash tags and request that people use the hash tags if they want to win. Challenges can be done in form of videos and pictures. Do whichever that is convenient for you.


I tell you that if you want to really attract customers to buy your products, you can place mouthwatering discounts on them. Discounts could be a certain percentage off your product and could also be done based on the amount of product they buy. Your discounts should be highly attractive and reasonable.


Creativity is simply thinking something new while innovation is doing something new. To be able to generate more sales for your new product, you have to make sure that your product is very unique with the best quality out there. You cannot keep reinventing the wheel and think that you will easily sweep off your long time competitor away from business easily.

Read Also: Top 10 Fastest Growing Businesses In Nigeria Currently


The effectiveness of social media when it comes to marketing cannot be over emphasized. Over time, social media has proven to be the easiest way to reach out to a number of people without much stress. You can promote your new products through the use of social media.

If you do not have much people on your timeline, you can easily pay a social media influencer to do so for you. You can also make use of promoted posts but it will cost you some money. The benefit of using promoted posts is that your product will appear basically on everyone that uses the apps timeline. One disadvantage of using promoted posts is that they may not be as convincing as a social media influencer might be. However, you can pick whatever is best for you.


Once you have had people patronize you, no matter how little they are, you should ask them for reviews. Reviews are simply what your customers think about your products. You should post good reviews for you to be able to draw more customers to yourself.


Once you have has a customer or two, you should not think that the business has ended. If you want to generate more sales for your product, you should go ahead to establish a proper relationship with them and even people that are your potential customers. Do not act rudely to them as it can out them off. The goal of establishing a relationship with your customers is so that they can come back for more and possibly refer you.


When dealing with customers, you should ensure that your customer service is top notch, one thing potential customers hate is not being attended to for a long time. Also, you should be able to communicate with them nicely.


A website for your products would be one of the best things you might ever do for your products. You can create a website for your product and start to upload quality contents about your products that would attract more customers. One of the tricks of doing this well is by doing it consistently.

Read Also: 7 Online Businesses You Should Avoid Like The Plague


Overall, your products should be quite affordable for people to buy. Do not forget this tip of telling at least one new person about your products every day.

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